1. the parts of a written or spoken statement that precede or follow a specific word or passage, usually influencing its meaning or effect: You have misinterpreted my remark because you took it out of context.
2. the set of circumstances or facts that surround a particular event, situation, etc.
So when some one comes to you with a problem a context re-frame can show some one how the same issue could have an alternate meaning in a different context.
A few example of changing the context are:
Problem: Someone in your team is complaining that the customers never listen to their advice and just go about doing things the wrong way.
Re-frame: Isn’t it nice how the customer is so confident in their ability to get it right they can just have a go at using our system.
Problem: My mate never wants to spend time with me, he is to busy working on his business.
Re-frame: Isn’t it great that they are so focused on their future.
Problem: My mail app keeps getting rid of spam for me but never tells me it is doing it.
Re-frame: Isn’t it great that the application protects you from potential threats.
Problem: The company I work for spends all its money one team training, but never giving me a raise.
Re-frame: It’s fantastic that the company is investing in your future, giving you skills that will make you more employable.
It is simple, aim to change the context of the problem or message. This changes the perspective of it and re-frames it into a new light.
This is the context re-frame.
Rock and Roll
PS. What’s the one thing you don’t do, that would cause the most positive change in your life?